Post by account_disabled on Mar 6, 2024 6:10:55 GMT
In this series of pills dedicated to B2B content marketing, we have seen how content represents the heart of the most successful digital strategies. In addition to being an extraordinary way to stand out from competitors, a content strategy is essential for creating a solid connection between the company and its audience, made up of prospects and customers. Discover in this article the impact of content marketing on SEO and the positioning of the company website in search engine results! Content marketing to improve the positioning of the company website The importance of a content marketing strategy is the recurring theme of this series of pills , but it can be even more evident when talking about the possibility of improving SEO - Search Engine Optimization.
Content marketing What is it about? SEO refers to all the techniques Germany Phone Number necessary for digital content (site pages and company blog articles, first and foremost ) to reach the top positions in the results shown by search engines for user requests. New Call-to-action The role of optimization activities is fundamental in the digital strategy, because it ensures the company online visibility for the keywords searched by the target audience. How to improve SEO? By writing and publishing optimized content. Click here to read our practical advice! B2B content marketing pills - statistics According to what Tech Client reported , the most effective SEO technique of all is content creation .
Corporate websites that regularly publish new material (e.g. one blog post per week) get an average of 434% more pages indexed by search engines than those that don't. The link between indexed pages and increase in organic traffic is not automatic, but it certainly increases the chances that the company will be found by prospects and customers , because it is positioned for the most strategic keywords. Therefore, creating a company blog not only offers more opportunities to be present on the first pages of search results, but also valuable opportunities for engaging the target audience. content marketing bloggingFor example, by subscribing to the newsletter or sharing articles on social media , a recurring appointment is created in which users know they will always find useful ideas and advice to make their business more effective.
Content marketing What is it about? SEO refers to all the techniques Germany Phone Number necessary for digital content (site pages and company blog articles, first and foremost ) to reach the top positions in the results shown by search engines for user requests. New Call-to-action The role of optimization activities is fundamental in the digital strategy, because it ensures the company online visibility for the keywords searched by the target audience. How to improve SEO? By writing and publishing optimized content. Click here to read our practical advice! B2B content marketing pills - statistics According to what Tech Client reported , the most effective SEO technique of all is content creation .
Corporate websites that regularly publish new material (e.g. one blog post per week) get an average of 434% more pages indexed by search engines than those that don't. The link between indexed pages and increase in organic traffic is not automatic, but it certainly increases the chances that the company will be found by prospects and customers , because it is positioned for the most strategic keywords. Therefore, creating a company blog not only offers more opportunities to be present on the first pages of search results, but also valuable opportunities for engaging the target audience. content marketing bloggingFor example, by subscribing to the newsletter or sharing articles on social media , a recurring appointment is created in which users know they will always find useful ideas and advice to make their business more effective.